In the UK, businesses earn an average of £2 for every £1 spent on Google Ads. But getting this kind of return isn’t easy, it needs someone who knows what they’re doing. That’s where a Google PPC Manager comes in. They help make sure every penny you spend on ads is working to bring you more money.
In this short guide, we will share everything you need to know about PPC managers and how they’re really helpful to manage PPC campaigns.
We are UTDS Optimal Choice, we are one of the top ppc campaign management agencies for small business with clients all over Europe from Edtech companies to Energy Industry. Give us a call for free consultation.
What Does PPC Manager Do?
Manage PPC Campaigns
A PPC Manager is an expert with PPC ads, who understands both in and out of the advertising platform. So what he/she really does is, they carefully choose the right keywords, time of the day, audience, geographical targeting, budget etc.. Their goal is to make sure, you gain return on ad spend (ROAS), by making sure your ads fulfill your goals. Can be either driving sales or brand awareness, and make sure you’re not spending too much money on each click.
For Instance, One of our potential client had a query regarding Google Ads. She has a restaurant and have Google ads account, then there is Youtube with lots of knowledge. So she said to us “She did everything mentioned in Youtube, but her ad didn’t bring any sales and now her account has been banned” We really appreciate your effort to manage ppc campaigns, but once Google bans your account, it will be hard to recover without the help of a Google Partner.
As we mentioned above, Google follows strict advertising guidelines. So they ban your account immediately, if they find any inappropriate behavior and content in your ads. This is one the best potential reason to hire ppc managers.
PPC Monitoring and PPC Reporting
Once the ads are running, the PPC Manager doesn’t just sit back. They keep a close eye on how the ads are doing through PPC monitoring. If something isn’t working, they quickly make changes to improve performance. They also create PPC reports to show you what’s working and what isn’t. Imagine you’ve spent a lot of money on Google Ads, but you’re not getting any sales. A Google PPC Manager would look at your ads, find the problem, and fix it, helping you get more sales for your money. You can learn more about PPC Manager here
We are a Google Partner Agency, we have the best PPC Managers and PPC Consultants in the UK. With our expertise, we can give you guaranteed results and fulfill your business goals. Want to know how! Contact us now for free consultation.
How PPC Manager Help Can Your Business Grow
Expertise in Action
A Google PPC Manager uses A/B testing, like testing different versions of your ads to see which one works best. Let’s say you’re a small shop in London, and you’ve spent a lot on ads but haven’t seen any new customers. A PPC Manager can change the ads, test new formats, keywords, and positioning to help you get more people into your shop by managing your PPC campaigns effectively.
Long-Term Strategy
A PPC Manager doesn’t just think about today. They keep your ads running smoothly over time through continuous PPC monitoring and adjustments, making sure you keep getting good results. For example, a small local plumbing business in Birmingham worked with our PPC Managers for six months and saw a steady increase in leads. It’s a small company with only 5 -10 plumbers, targeting Birmingham and West Midlands.
Why Hiring PPC Agency Is Smart Move
Sometimes, people try to save money by hiring freelance ppc management services who aren’t experts. But this can end up costing more because the freelancer might not know how to manage PPC effectively. Imagine you hire someone cheap, and your budget runs out quickly with no sales. Our PPC agency, on the other hand, has a team of experts who know how to make your ads work, and most importantly, we are a Google Partner Agency. We have special access to numerous tools and direct support from Google. Do you know? businesses that hire ppc agencies often see a 33% increase in leads within six months.
Ready to hire PPC Manager?
If you’re struggling with your Google Ads account and feel like you’re wasting money, it might be time to get some help. Our Google PPC Managers know how to turn things around and make your ads work for you. Are you ready to see better results from your ads? Contact us now for a free consultation to find out how we can help you manage your PPC campaigns and get more from your ad budget. We are UTDS Optimal Choice, the best PPC management agency in the London. We understand the local market and can provide support ensuring your campaigns are always running smoothly.
