TERMS AND CONDITIONS

Last updated: 6th August 2026

These Terms and Conditions govern your use of the UTDS Optimal Choice website at utds.al.

1. About Us

This website is operated by UTDS Optimal Choice sh.p.k., a company registered in Albania, with its business address at:

Rruga Asim Vokshi
Tirana
Albania

In these Terms and Conditions, references to “UTDS”, “we”, “us” or “our” mean UTDS Optimal Choice sh.p.k.

References to “you” or “your” mean any person accessing or using this website.

2. About This Website

UTDS Optimal Choice provides digital and technology services to businesses, including:

  • Google Ads management and consultancy

  • Salesforce consulting, administration and development

  • Search engine optimisation (SEO)

  • Website design and development

  • Custom web and mobile application development

  • Digital analytics, tracking and related technical services

Our business operates from Tirana, Albania and primarily works with businesses in the United Kingdom, as well as clients in other international markets.

This website is intended for business and professional users. We do not market our services to consumers.

3. Our Services

Information on this website describes the types of services UTDS may provide. It does not constitute an offer to provide any particular service on specific terms or at a specific price.

Our services are provided on a bespoke, client-by-client basis.

Any services supplied by UTDS will be subject to a separate written agreement, proposal, statement of work, order, contract or other agreed commercial terms between UTDS and the client.

These website Terms and Conditions do not govern the provision of paid client services.

Where a separate written agreement exists between UTDS and a client, the terms of that agreement will govern the services concerned.

4. Use of the Website

You may use this website for legitimate business, informational and professional purposes.

You must not:

  • use the website for any unlawful or fraudulent purpose;

  • attempt to gain unauthorised access to the website, its servers, systems or connected infrastructure;

  • knowingly introduce viruses, malware or other harmful material;

  • interfere with the normal operation, security or availability of the website;

  • attempt to circumvent security measures;

  • use automated systems to place an unreasonable burden on the website or its infrastructure;

  • scrape, reproduce or systematically extract substantial amounts of website content without our permission;

  • misrepresent your relationship with UTDS; or

  • use our name, branding, content or intellectual property in a manner that falsely suggests endorsement, partnership or association.

We may restrict or block access to the website where we reasonably believe that these Terms have been breached or that access presents a security or operational risk.

5. Website Content

The content published on this website is provided for general business and informational purposes.

We take reasonable care when preparing and maintaining our content, but we do not guarantee that all information will always be complete, accurate or current.

Our website includes articles, guides, case studies, knowledge resources and other material relating to subjects including Google Ads, Salesforce, SEO, websites, analytics and digital technology.

This content does not constitute legal, financial, accounting or other regulated professional advice. Business decisions should not be made solely in reliance on general information published on this website.

Past results, client examples and case studies do not guarantee that another business will achieve the same results.

We may change, remove or update website content at any time.

6. Intellectual Property

Unless otherwise stated, the content of this website is owned by or licensed to UTDS Optimal Choice sh.p.k.

This includes website copy, articles, knowledge resources, case studies, graphics, designs, branding, photographs, video, software and other original materials.

You may view, download or print reasonable extracts from the website for your own internal business or informational purposes.

You must not reproduce, republish, distribute, sell, commercially exploit or substantially copy our content without our prior written permission.

Nothing in these Terms transfers ownership of any intellectual property belonging to UTDS or its licensors.

Third-party names, logos, trademarks and other intellectual property remain the property of their respective owners.

7. Third-Party Services and Links

Our website may contain links to websites, platforms or services operated by third parties.

These links may be provided for convenience, reference or to provide further information.

UTDS does not control third-party websites and is not responsible for their content, availability, security, privacy practices or terms.

The inclusion of a link does not necessarily mean that UTDS endorses the third party or its products or services.

8. Website Availability and Security

We aim to keep the website available and functioning correctly, but we do not guarantee uninterrupted or error-free access.

We may temporarily suspend, restrict or change the website for maintenance, security, technical or business reasons.

While we take reasonable measures to protect our website and systems, we cannot guarantee that the website will always be free from viruses, malicious code or other security threats.

You are responsible for maintaining appropriate security and protection on devices used to access the website.

9. Privacy and Personal Data

We process personal data in accordance with our Privacy Policy.

Our Privacy Policy explains what personal information we collect, why we collect it, how it is used, how long it may be retained and the rights available to individuals in relation to their personal data.

Submitting an enquiry or contacting UTDS does not automatically create a client relationship or oblige UTDS to provide services.

10. Cookies, Analytics and Advertising Technology

Our website uses cookies and similar technologies.

Where consent is legally required, non-essential cookies and tracking technologies are not activated unless you have provided the required consent.

Subject to your consent choices, we may use services including Google Analytics 4, Google Ads and other third-party analytics, advertising and performance measurement technologies.

These technologies help us understand website usage, measure marketing activity, monitor website performance and improve our website and marketing.

Further information about the technologies we use, their purposes and how you can manage your choices is provided in our Cookie Policy.

You can change or withdraw your cookie choices using the cookie controls provided on the website.

11. Limitation of Liability

To the fullest extent permitted by applicable law, UTDS will not be liable for losses arising solely from:

  • reliance on general information published on this website;

  • temporary unavailability or interruption of the website;

  • third-party websites or services accessed through links from our website;

  • unauthorised interference with the website outside our reasonable control; or

  • use of the website in breach of these Terms.

Nothing in these Terms excludes or restricts liability where doing so would be prohibited by applicable law.

Any liability arising from professional or commercial services provided by UTDS to a client is governed by the separate agreement covering those services and not by these website Terms and Conditions.

12. Privacy, Cookies and Accessibility

The following policies form part of the information governing use of this website:

Privacy Policy
Explains how we collect, use, store and protect personal information.

Cookie Policy
Explains the cookies and similar technologies used on the website and the choices available to visitors.

Accessibility Statement
Explains our approach to making the website accessible and how to contact us about accessibility issues.

The current versions of these documents are available through the links provided on our website.

13. Changes to These Terms

We may update these Terms and Conditions where necessary to reflect changes to our website, business, technology or applicable legal requirements.

The date at the top of this page identifies when these Terms were last updated.

The version published on the website at the time of your visit will apply to your use of the website.

14. Governing Law

UTDS Optimal Choice sh.p.k. is established in Albania.

These Terms and Conditions and any dispute arising specifically from the use of this website are governed by the laws of the Republic of Albania.

Any dispute relating to these Terms or use of the website will be subject to the jurisdiction of the competent courts of the Republic of Albania, except where applicable law requires otherwise.

Separate agreements governing services supplied by UTDS may contain their own governing law, jurisdiction and dispute provisions.

15. Contact Us

Questions regarding these Terms and Conditions can be sent to:

UTDS Optimal Choice sh.p.k.
Rruga Asim Vokshi
Tirana
Albania

Email: contact@utds.al

Website: utds.al